With the advent of new technology…

With the advent of new technology, for the first time, business owners can now present their sales message in the video format along with the traditional newspaper, radio or flyer advertising. In addition DVD creation and distribution to clients is no longer outside the budget of small business.
Online video is “red hot”. It’s being used in many ways and delivered anywhere your target audience is. The U.S. election was a watershed mark for streaming video in terms of the length of time and number of viewers. Marketers should be device indifferent since users may view your content on mobile devices, computers, and flat-screen televisions
To better understand the state of online video, consider the following:
• The average length of online videos is 4.1 minutes.
• 65 percent of online video views were streamed between 9 a.m. and 5 p.m., Monday through Friday, making this video primetime due to the faster Internet connections available at work, reported Nielsen Online.
• 44.9 million viewers watched 423.3 million videos on MySpace Sites (9.4 videos per viewer).
The cost of hiring a video production company can be expensive but
by learning some inside secrets there is a way that a small company using an in house camcorder can produce their own inexpensive professional looking, and sales boosting video for the internet.